Advertising in the Journal of Swine Health & Production (JSHAP)
Companies on the AASV Industry Support Council (ISC) provide financial support for, and receive exclusive advertising privileges in, the Journal of Swine Health & Production. JSHAP accepts display advertisements ONLY from companies that are current members of the Industry Support Council.
What are the benefits of becoming an Industry Support Council (ISC) Member?
In exchange for an annual sponsorship fee, companies on the Industry Support Council (ISC) receive:
- Placement of 3 full-page, full-color advertisements in alternate issues of the Journal of Swine Health & Production during the sponsorship year, and the opportunity to purchase additional ads on a per-page basis.
- NEW for 2025: Banner advertisements featured on select pages of the JSHAP online edition. Appearance of these banner ads will coincide with the circulation of the JSHAP print advertisements.
- Recognition of the ISC companies in each issue of the current volume of the Journal of Swine Health & Production.
- The right to use the AASV Industry Support Council logo and tagline, “Member of the AASV Industry Support Council” in professional veterinary advertising.
- Recognition of Industry Support Council membership on the AASV website, including a link to each ISC company’s website.
- No royalty fee for reprints of Journal of Swine Health & Production articles (only a small fee for each reprintable pdf will be charged).
- The opportunity for an additional oral presentation during the Industrial Partners session at the AASV Annual Meeting (if also registered for the Tech Tables exhibit; presentation submissions and confirmation of ISC sponsorship due October 1).
- Preferential table assignments for ISC members participating in the Technical Tables exhibit at the AASV Annual Meeting (if registered; separate exhibit fee applies).
- A discount of $.05 per label when purchasing AASV member address labels for promotional mailings.
- Complimentary JSHAP print subscriptions for one company representative and one advertising agency representative.
Sponsorships are for the calendar year (January – December) and must be renewed annually. For full benefits, enroll/renew prior to October 1 for the following year’s sponsorship. Some benefits may not be available, or may be only partly available, as dictated by the relation of the enrollment date to the publication/event schedule. Fees are not prorated and sponsorships do not extend beyond December 31st of the sponsorship year.
To become an ISC member, contact JSHAP Advertising Coordinator, Rhea Schirm (jshap@aasv.org) to receive the current rate sheet for Industry Support Council membership.
To place a Classified Ad or Position Announcement, contact the JSHAP Publications Manager (jshap@aasv.org).
Media Information for Advertisers
JSHAP Circulation
The Journal of Swine Health & Production is distributed to AASV members (veterinarians and veterinary students) and JSHAP subscribers in 35+ countries:
Total JSHAP circulation = 1583
- Total subscribers: 41
- Paid print subscribers: 9
- Veterinary School Libraries: 32
- Total AASV membership: 1411
- AASV members (US): 889
- AASV members (international): 303
- AASV student members: 219
AASV Membership Profile
- Practitioners: 44%
- Industry: 22%
- Education/Research: 15%
- Retired/Other/Unspecified: 19%
2025 JSHAP Advertisement Media Schedule
| 2025 Journal of Swine Health and Production Advertisement Media Schedule | ||
| ISSUE | SPACE CLOSING DATE | MATERIAL CLOSING DATE |
| January and February 2025 | November 4, 2024 | November 18, 2024 |
| March and April 2025 | January 6, 2025 | January 20, 2025 |
| May and June 2025 | March 3, 2025 | March 17, 2025 |
| July and August 2025 | May 5, 2025 | May 19, 2025 |
| September and October 2025 | July 1, 2025 | July 15, 2025 |
| November and December 2025 | September 1, 2025 | September 15, 2025 |
Please Note: Email insertion orders and a high resolution pdf of your ad to Rhea Schirm: jshap@aasv.org by the due dates above.
If an extension is necessary please email Rhea Schirm: jshap@aasv.org. If you are scheduled for an ad and we do not receive the materials by the closing dates, we will run same ad as carried in the previous issue. Please be aware of how many ads you sign up for during the year as additional advertising must be placed during the term of this agreement, with no expectation of any carry-over to future year(s).
2025 Print Advertisements Requirements
- Submit materials in high-resolution pdf files.
- Build all files to 8.5″ x 11″ page size with an additional 0.125” bleed for trim, 8.75″ x 11.25″ to bleed to edge, 7.25″ x 10″ area of live text, 0.75″ of gutter space, and 0.25″ of outside margin. No over-sized documents please. If you are sending a compliance ad that is 1/3 page (vertical), that measurement is 2.33″ x 9.5″.
- All color images must be at least 300 dpi resolution. Remove the use of registration color within your ads.
- Use process CMYK colors only (no spot colors, RGB, or lab colors).
- The journal is 3-hole drilled. All ads are placed on the left-hand page of the journal, so leave enough gutter for live art. See drill hole diagram on media sheet.
- All jobs will go through pre-flight for final requirements inspection.
DISCLAIMER: The Journal of Swine Health and Production cannot guarantee specific placement of an advertisement and is not responsible for the appearance of advertisements that do not comply with these specification requirements.
2025 Online Advertisement Requirements
Submit the following to Rhea Schirm (jshap@aasv.org) by the material closing date deadline
- Static image in the “leaderboard” standard IAB size of 728×90 pixels
- You may “pick up” images from prior use; this is actually a little easier for us than if you resend identical content (it’s already in the database).
- The URL to which any clicks will be redirected
- The leaderboard advertisement image must compliment the content of the print advertisement.
You are encouraged to also provide:
- A 2x-resolution version of your image (1456×180 pixels).
- Most recent devices with higher resolution screens will request to load this image instead of the standard resolution image (see examples below).
- It will share the same link and alt text and should be the same image, just higher resolution
Leaderboard example
Images are displayed responsively to fill 100% of the text area width.
The following leaderboard image will be displayed at 2x resolution if your device recognizes and uses the srcset="... 2x" image attribute (most will; see https://caniuse.com/?search=srcset):
This version will only be displayed at standard resolution (it does not include the srcset attribute, so the lower quality image is the only option):